Evaluating implementation of the WHO Set of Recommendations on the marketing of foods and non-alcoholic beverages to children: progress, challenges and guidance for next steps in the WHO European Region
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World Health Organization. Regional Office for Europe
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56 p.
In May 2010, the World Health Assembly unanimously adopted the WHO Set of Recommendations on the Marketing of Foods and Non-alcoholic Beverages to Children. These recommendations urge Member States to reduce the impact on children of the marketing of energy-dense, highly processed foods and beverages that are high in saturated fats, trans fats, free sugars and/or salt (HFSS). However, despite unequivocal evidence that HFSS food marketing has a harmful impact on children’s eating behaviours and body weight, and repeated commitments made by Member States to halt the rise of childhood obesity by 2025, implementation of the WHO Set of Recommendations has been patchy.
In May 2010, the World Health Assembly unanimously adopted the WHO Set of Recommendations on the Marketing of Foods and Non-alcoholic Beverages to Children. These recommendations urge Member States to reduce the impact on children of the marketing of energy-dense, highly processed foods and beverages that are high in saturated fats, trans fats, free sugars and/or salt (HFSS). However, despite unequivocal evidence that HFSS food marketing has a harmful impact on children’s eating behaviours and body weight, and repeated commitments made by Member States to halt the rise of childhood obesity by 2025, implementation of the WHO Set of Recommendations has been patchy.